Market Research
Get the insights you need to make strategic decisions...and sleep well at night
Organizations typically spend between 15 to 30% of their revenues on sales and marketing efforts. The marketing expenses can run from millions to billions of dollars, depending upon the size of the organization.
Market intelligence helps organizations spend marketing dollars much more efficiently and productively. It provides answers to many critical questions such as: Which marketing channels are best for a particular product or a service? Which ad is going to be the most effective? How effective is my website for attracting new visitors and retaining current customers? What is the ROI for my online ads? How do customers perceive my brand relative to competitors'?
PeriscopeIQ helps organizations obtain real-time market intelligence in a fast, cost-effective way in the following areas:
